Census bureau redesigns website to make it more accessible for high-frequency users

The website's main navigation bar has been redesigned to allow researchers to more easily access Census data.
Census Bureau, 2020 census, addresses, canvassing
A Census "lister." (Census Bureau)

The U.S. Census Bureau on Monday launched a refresh of that is expected to give researchers and citizens easier access to the agency’s vast amount of survey data.

Most significantly, the website has been improved through a redesign of its main navigation bar at the top of the page and new navigation options for high-frequency users like researchers, educators and survey respondents have been introduced.

“The Census Bureau conducted extensive customer research and usability testing to identify ways to improve the digital experience and enhance how users find statistics for research, projects and business needs,” Census said in a press release Monday.

“The Census Bureau has boosted overall site performance and mobile functionality along with updating the visual design,” the agency added. The refreshed website debuted on September 17.


Improving researchers’ access to datasets held by federal agencies remains a key priority for data and IT leaders across government. In an interview with FedScoop earlier this month, Federal Chief Data Officer Denice Ross highlighted the use of disaggregated data as a core priority and its importance for identifying policy inequalities.

The website refresh comes as reshaping digital service delivery remains high on the Biden administration’s agenda, following the customer experience executive order signed by President Biden last year.

The order mandates that federal agencies commit to placing citizens’ user experience at the center of everything they do and that departments take actions including piloting new online tools and technologies to provide a “simple, seamless and secure customer experience.”

It came after the Biden-Harris administration last year announced that improving the design of digital services and the customer experience management of high-impact government service providers were among top priorities in the president’s management agenda.

Nihal Krishan

Written by Nihal Krishan

Nihal Krishan is a technology reporter for FedScoop. He came to the publication from The Washington Examiner where he was a Big Tech Reporter, and previously covered the tech industry at Mother Jones and Global Competition Review. In addition to tech policy, he has also covered national politics with a focus on the economy and campaign finance. His work has been published in the Boston Globe, USA TODAY, HuffPost, and the Arizona Republic, and he has appeared on NPR, SiriusXM, and PBS Arizona. Krishan is a graduate of Arizona State University’s Walter Cronkite School for Journalism. You can reach him at

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